Role Overview
Seeking a Senior Adobe Target Developer with strong frontend development and Adobe Experience Cloud expertise to design, implement, and optimize experimentation and personalization solutions across web, mobile, and server-side environments.
Roles & Responsibilities
- Design and implement A/B, MVT, and personalization campaigns using Adobe Target.
- Integrate Adobe Target with Adobe Analytics, RTCDP, Audience Manager, and other Adobe Experience Cloud solutions.
- Develop custom JavaScript/TypeScript, HTML5, and CSS3 for personalized experiences.
- Implement Adobe Target APIs including Delivery, Profile, Admin, and Recommendations APIs.
- Configure and manage Adobe Launch/Data Collection and data-layer integrations.
- Support SPA implementations using React, Angular, or Vue.js.
- Troubleshoot and optimize Adobe Target activities for performance, scalability, and reliability.
- Collaborate with Product, Marketing, Analytics, and Engineering teams.
Required Skills
- 5+ years of frontend development experience, with 3+ years of Adobe Experience Cloud experience.
- Strong hands-on expertise in Adobe Target, personalization, experimentation, and optimization.
- Advanced JavaScript/TypeScript, HTML5, and CSS3 skills.
- Experience with Adobe Web SDK, at.js, AEP Mobile SDKs, and server-side implementations.
- Experience with API integrations and custom data-layer development.
- Strong troubleshooting, analytical, and problem-solving skills.
- Excellent communication and cross-functional collaboration skills.
Preferred
- Bachelor’s degree in Computer Science, IT, or related field.
- Adobe Certified Expert (ACE) or Adobe Target certification.
- Experience with enterprise-scale recommendation and personalization solutions.
- Experience with Adobe Journey Optimizer (AJO) and Adobe Experience Platform (AEP).