Role and Responsibilities

• Proactively engaging with product partners to manage their digital multi-channel Marketing Automation projects.
• Engaging with customers’ business and technical staff, e.g. in discovery workshops, to find the right solutions for their Marketing Cloud projects
• Develop functional specifications and create and update solution blueprint documentation.
• Recommend best practices for key Journey Builder/Engagement Studio campaigns.
  
• Developing an end-to-end solution plan and, depending on the project organization, acting as a technical lead for the project from initial kickoff through requirements analysis, design, and implementation phases to go live.
• Design data and process integrations between SFMC products and the rest of the sales, service, and marketing ecosystem.

Required Qualifications

• 8+ years of implementation experience in Salesforce Marketing Cloud Content Builder, Contact Builder, Email Studio, Automation Studio, Mobile Studio, and Journey Builder (Interaction Studio/Customer 360 Audiences a plus).
• Expert in Salesforce Marketing Cloud product set including Advertising Studio, Interaction Studio, Customer 360 Audiences, Content Builder, Journey Builder, Contact Builder, and Audience Segmentation. Email Studio and Marketing Cloud Intelligence.
• Experience in a technical leadership role designing, building, and executing complex automated marketing programs with Salesforce Marketing Cloud.
• Experience working with APIs – SOAP and REST-based Marketing cloud APIs and SDKs. Knowledge of Mulesoft at any point and marketing Cloud Connect is a must-have.
• Solid knowledge of JavaScript, SSJS, AMPscript, HTML, CSS, and SQL.

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