As a Salesforce Marketing Cloud Developer on the Visible Base Marketing and CRM team, you will use your experience in design, development, and execution, to deploy personalized customer-centric communications across Acquisition, Retention and Base CRM programs.
Develop email, SMS, push, select audience criteria and build segmentation and journey's.
Marketing and Transactional communications and implement customer lifecycle programs.
Build emails, templates, interactive forms, and dynamic content blocks using Salesforce Marketing Cloud Content Builder.
Create and update customer journeys using Salesforce Marketing Cloud Journey Builder.
Create and update Automations and Automation activities (SQL Queries, File Transfers, Import Files, Data Extracts) in Automation Studio.
Create and update cloud pages in Web Studio.
Work with the engineering and testing teams to develop and QA automation triggers.
Documenting data/process flows and QA validations
Gather and translate business requirements into a technology solutions and implement in an accurate and efficient manner.
Partner with cross-functional teams including Engineering, Business Intelligence, Analytics, Digital Operations, Legal, and Marketing.
Collaborate and assist other teams with SFMC campaigns and projects.
Be the channel expert for all things related to SFMC.