We are seeking a Salesforce Marketing Cloud Architect with strong hands-on experience designing and implementing Salesforce Marketing Cloud solutions. The ideal candidate will have expertise in Marketing Cloud architecture, development, integrations, data modeling, and client-facing consulting.
Roles and Responsibilities
- Design and implement scalable Salesforce Marketing Cloud solutions based on business and technical requirements.
- Develop and maintain solutions using AMPscript, Server-Side JavaScript (SSJS), and SQL.
- Design and configure Customer Journeys, Automation Studio workflows, CloudPages, and subscriber management solutions.
- Design Marketing Cloud data models, Contact Builder architecture, and Business Unit configurations.
- Develop integrations between Marketing Cloud and external systems using APIs, SFTP, and other integration methods.
- Translate business requirements into scalable technical solutions and provide appropriate technical recommendations.
- Work directly with clients and communicate technical concepts and recommendations to both technical and non-technical stakeholders.
- Troubleshoot Marketing Cloud solutions, integrations, data issues, and automation processes.
- Develop complex SQL queries for segmentation, automation, and data management.
- Provide technical documentation and maintain solution architecture and implementation documentation.
- Analyze existing approaches, challenge assumptions when appropriate, and recommend effective solutions.
- Support Salesforce Marketing Cloud initiatives within healthcare environments, with an understanding of healthcare workflows, patient engagement, or healthcare marketing.
Required Qualifications
- Minimum 3 years of hands-on Salesforce Marketing Cloud implementation experience.
- At least 1 year of experience in a consulting agency, systems integrator, or managed services environment.
- Strong experience designing and implementing Salesforce Marketing Cloud solutions in client-facing environments.
- Strong AMPscript development experience.
- Hands-on experience with Customer Journeys, Automation Studio, CloudPages, and subscriber management.
- Strong knowledge of Contact Builder, Marketing Cloud data models, and Business Unit configuration.
- Experience integrating Marketing Cloud with external systems using APIs, SFTP, or other integration methods.
- Strong SQL skills, including complex queries for segmentation, automation, and data management.
- Strong Server-Side JavaScript (SSJS) skills for custom Marketing Cloud development.
- Experience working directly with clients and presenting technical recommendations.
- Experience supporting healthcare organizations or strong knowledge of healthcare workflows, patient engagement, or healthcare marketing.
- Strong analytical, troubleshooting, documentation, and communication skills.
- Ability to translate business requirements into scalable technical solutions.