Responsibilities

• Drive the execution of all processes in the product lifecycle, including product and market research, competitor analysis, planning, positioning, requirements and roadmap development, and product launch.
• Translate product strategy into detailed requirements for prototyping and final development by engineering teams.
• Create product strategy documents that describe business cases, high-level use cases, technical requirements, revenue, and ROI.
• Analyse market data to develop sales strategies and define product objectives for effective marketing communications.
• Collaborate closely with engineering, production, marketing, and sales teams in the development, QA, and release of products, and balance resources to ensure success for the entire organization.
• Develop product positioning and messaging that differentiates [Company X] across primary market segments.

Required Skills

• Strong experience in a dynamic product management role
• Proven success in overseeing all elements of the product development lifecycle.
• High effectiveness in managing cross-functional teams.
• Experience in delivering finely tuned product marketing strategies.
• Exceptional writing and editing skills, combined with strong presentation and public speaking skills.
• 12 –15 years of experience in Healthcare Payers segment preferably organizations such as UHG, Anthem, Cigna, Aetna, Humana, BCBS, HCSC.

Objectives of this Role

• Drive the product-and business-planning processes for cross-functional teams.
• Analyse customer needs, current market trends, and potential partnerships from an ROI and build-vs.-buy perspective.
• Assess current competitor offerings and seek opportunities for differentiation.
• Analyse product requirements and develop appropriate programs to ensure they’re met.
• Develop, implement, and maintain production timelines across multiple departments, Appraise new product id.