Key Responsibilities

• Design and implement marketing technology solutions utilizing Adobe Experience Platform products.
• Develop strategies for identifying and engaging unknown website visitors.
• Ensure compliance with consumer privacy laws and data protection regulations.
• Optimize and manage programmatic ad networks and associated technologies.
• Utilize advanced JavaScript coding skills to build and enhance marketing solutions.
• Understand and apply cookie consent and tag management best practices.
• Collaborate with cross-functional teams to understand and improve website architecture and performance.

Required Qualifications

• 10+ years of relevant experience in marketing technology or a related field.
• Extensive experience with Adobe Experience Platform products.
• Proven knowledge of strategies for identifying unknown website visitors.
• Strong understanding of consumer privacy and data protection regulations.
• Familiarity with programmatic advertising and associated networks.
• Advanced coding skills in JavaScript.
• Basic understanding of cookie consent, tag management, and website architecture.

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